Tru Earth is a forward-thinking company dedicated to revolutionizing laundry care with its innovative laundry detergent strips. Designed for the environmentally conscious consumer, Tru Earth offers a sustainable alternative to traditional liquid detergents. Their eco-friendly, ultra-concentrated, and hypoallergenic strips not only provide an effective clean but also reduce waste and plastic use. By simplifying the laundry process while prioritizing health and the planet, Tru Earth positions itself as a smarter choice for households seeking to minimize their ecological footprint without sacrificing performance.