Playful Promises is a female-founded e-commerce business offering a wide range of luxury lingerie and swimwear in over 85 sizes, including up to a US K cup (UK H). Their iconic brands like Playful Promises, Wolf & Whistle, Regalia, and more cater to various body types and occasions at different price points. They pride themselves on providing 90 bra sizes and UK dress sizes 8-26, ensuring a perfect fit for everyone. In addition to their own brands, they collaborate with industry leaders and offer a design and manufacturing service for high street stores. Playful Promises is known for their London-designed lingerie that combines quirky, sexy sets with playful and flirty elements. They ship worldwide and are recognized for their innovative and inclusive approach to intimate apparel.