Nowadays creates low-dose THC and CBD-infused beverages offering social drinking alternatives to alcohol. The company produces sessionable cannabis drinks with controlled dosing, refreshing flavors, and predictable effects. Nowadays targets sober-curious consumers and cannabis enthusiasts seeking healthier social alternatives, providing beverages that deliver relaxation without hangovers or excessive intoxication. The brand positions itself at the intersection of wellness and recreation, making cannabis consumption more approachable through familiar beverage formats in legal markets.