El Pollo Loco is a fast-casual restaurant chain specializing in flame-grilled chicken with Mexican-inspired flavors and fresh ingredients. Founded in Mexico in 1975 and expanding to California in 1980, the brand has grown across the United States. El Pollo Loco distinguishes itself through citrus-marinated, fire-grilled chicken served in tacos, burritos, bowls, and salads, offering a healthier alternative to traditional fast food with authentic taste and quality preparation methods.